LFU:online

Institut für Management und Marketing Institut für Management und Marketing

Mag. Dr. Melanie Zaglia Mag. Dr. Melanie Zaglia

436021

VO Internationales Management

VO 2

4

Good knowledge of English

wöch.

semestral

Englisch

Introduction to International Management: Sensitize for transnational and international management issues

Introduction Environmental Foundation International Competitive Advantage - International Strategic Management The Role of Culture Organizational Behavior and Human Resource Management Corporate Social Responsibility

lecture short cases further readings lots of discussion debates guest lecture

written exam

- Luthans, Fred / Doh, Jonathan P. (2009): International Management – Culture, Strategy, and Behavior, Seventh Edition, New York: McGraw-Hill. - Bartlett, Christopher A. / Ghoshal, Sumantra / Birkinshaw, Julian (2008): Transnational Management – Text Cases, and Readings in Cross-Border Management, International Edition, New York: McGraw Hill. Further literature will be announced in class.

Beginn: März 2010