LFU:online

Studierende lernen neue Konzepte, Techniken und Methoden in Strategie und Innovation kennen und erwerben die Fähigkeit, sich kritisch mit ihnen auseinanderzusetzen und sie anzuwenden. 

While traditionally strategy has been limited to top management teams and has been treated with secrecy, most recently strategy processes have been changing. Today many contemporary organizations supported by new digital technologies “open up” their strategy processes through increasing transparency and inclusion of previously excluded stakeholders such as employees, customers, suppliers, experts etc.

This new phenomenon ins strategy research and practice has been termed Open Strategy, and fundametally changes and challenges established processes and frameworks of traditional strategizing.

This course focuses on an in-depth examination and discussion of Open Strategy and its associated techniques, methods, benefits and challenges.

Lecture, case studies, discussions, guest speakers from companies pioneering open strategy, open strategy workshop experience.

Stadler, Christian, Hautz, Julia, Matzler, Kurt & Friedrich von den Eichen, Stephan (2021), Open Strategy: Mastering Disruption from Outside the C-Suite.  Cambridge, MA: The MIT Press.

additional articles and cases studies

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