LFU:online

Institut für Management und Marketing Institut für Management und Marketing

Mag. Dr. Florian Andreas Bauer Mag. Dr. Florian Andreas Bauer

436050

VO Internationales Management

VO 2

4

Participation in the courses requires knowledge in English corresponding to the school-leaving level of Austrian general or vocational secondary schools

Block

semestral

Englisch

Introduction to International Management: Sensitize for transnational and international management issues

Introduction Environmental Foundation International Competitive Advantage - International Strategic Management The Role of Culture Organizational Behavior and Human Resource Management Corporate Social Responsibility

lecture short cases further readings lots of discussion debates guest lecture

written exam

- Luthans, Fred / Doh, Jonathan P. (2009): International Management – Culture, Strategy, and Behavior, Seventh Edition, New York: McGraw-Hill. - Bartlett, Christopher A. / Ghoshal, Sumantra / Birkinshaw, Julian (2008): Transnational Management – Text Cases, and Readings in Cross-Border Management, International Edition, New York: McGraw Hill. Further literature will be announced in class.

Beginn: Do 14.03.2013, 15.00-18.45, SR 3 (Sowi)