437120 AG "How to do Doctoral Research"

Wintersemester 2003/2004 | Stand: 08.09.2003 LV auf Merkliste setzen
Bereich Marketing Bereich Marketing
MBA MS PH.D. Kjell Gronhaug MBA MS PH.D. Kjell Gronhaug
437120
AG "How to do Doctoral Research"
AG 2
Block
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The main objectives of this intensive course are: - to help the participants to reduce some of the ambiguities involved in the thesis work - to make them aware of and enable them (the participants) to handle the major methodological choices involved in completing the dissertation - to speed up the dissertation process, and - to improve the quality of the final dissertation.
The course will focus on major phases and challenges when working with an empirical based doctorial thesis. The main focus will be on research designs, i.e. “strategies to answer my research problem”, the relationship between research problem and research design, and the interplay between research design and choice of research method(s).
Diskussionen, Präsentation von Forschungsprojekten und Literatur
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siehe Literaturordner am Institut!
Anmeldungen bitte ab sofort im Institut für WPM-Marketing!
Beginn: 27. Oktober 03
27. - 31.10., Besprechungszimmer IM