LFU:online

This course can be repeated once for credit.

This course will apply management theories, principles and experiences within the field of sports and tourism by focusing especially on Sports Events.

Innsbruck (and the Tirol) has staged the Winter Olympic Games in 1964 and 1976 as well as the Winter Youth Olympic Games in 2012. Many other recurring events help boost tourism (currently the Tirol has over 40,000,000 overnight stays) and develop the region in many other aspects, such as urban development, social cohesion, region branding etc.

From a strategic perspective (which events are fitting in a region such as the Tirol?), the course will start from a general explanation of the sports system in Europe (compared to the USA) and provide specifics of sports and the management of sports. Furthermore, concepts of tourism management and its specifics in Austria will be part of the course. After providing the students will an overall understanding of sports and tourism management, the course will focus on the following aspects:
- Strategic event development and bidding
- Sports events as typical projects (project management)
- Types of events, stakeholders, leadership & organizing
- Planning & controlling of events
- Marketing, sponsorship, ambush
- Tourism related aspects of events
- Event implementation (functional areas: from accreditation to venue management)
- Event legacies & event evaluation (e.g. cost-benefit analysis).

Voraussetzung: Anwesenheit bei der Vorbesprechung am 31. Mai 2017 um 17:00 Uhr im Raum 4U102b 

The University of New Orleans International Summer School program has a mandatory class attendance policy. All students are required to attend class for all morning classes and any required afternoon and/or weekend fields trips and lectures. No unexcused absences are allowed. However, LFU students who have to miss a UNO class due to LFU examinations in the first two weeks of our program, can receive one excused absence for this. Any further unexcused absences will result in an academic penalty. Each faculty member determines the penalty for missed classes. Most professors deduct a letter grade for each additional missed class day. For details, please refer to your course syllabi, which will be distributed on the first day of class. Mail: Center-New-Orleans@uibk.ac.at

Die Anrechnung der Kurse der UNO-IBK International Summer School muss von den Studierenden selbst vorab mit den zuständigen StudiendekanInnen geklärt werden. Diese allein entscheiden über die Anerkennung der belegten Kurse für das jeweilige Studienfach. Es wird empfohlen, sich einen Vorabbescheid über die Anerkennung der Kurse ausstellen zu lassen.