418060 SE Empirical Research Methods

summer semester 2020 | Last update: 29.07.2020 Place course on memo list
418060
SE Empirical Research Methods
SE 2
5
Block
annually
German

Graduates have fundamental knowledge of empirical methods and are able to critically assess research results an to independently apply research methods in small projects.

In the seminar students will get the basic competences for the application of empirical methods like data collection, data handling, data evaluation in the context of empirical communication research. A qualitative or quantitative approch can be chosen. Students will develop their own study design and are able to formulate the first implementation steps.

The lecture encompasses the following parts:

1.  Introduction to the topic – Overview and development

2. From the idea to the research project (research question, research design, data collection)

3. Central aspects of qualitative and quantitative research

4.  Illustration and visualization of the results

Presentation, Group Work, Discussion

Three online tasks and deliver  of a written assignment ( research design with the first steps of data collection, implementation and results).

Brosius, Hans-Bernd;  Haas, Alexander (2016): Methoden der empirischen Kommunikationsforschung: Eine Einführung (Studienbücher zur Kommunikations- und Medienwissenschaft), 7. Auflage. Wiesbaden: Springer Fachmedien. Hug, Theo; Poscheschnik, Gerald (2015): Empirisch forschen, Studieren, aber richtig, 2. Auflage. Konstanz: UVK Verlagsgesellschaft.

Mayring, Philipp (2015): Qualitative Inhaltsanalyse, Grundlagen und Techniken, 12- aktualisierte und überarbeitete Auflage. Weinheim / Basel: Beltz Verlag.

none

not applicable
see dates
Group 0
Date Time Location
Tue 2020-03-03
08.30 - 11.45 4DG14 SR 4DG14 SR
Tue 2020-03-10
08.30 - 11.45 Mehrzweckraum Mehrzweckraum Barrier-free Induction loops for hearing impaired
Tue 2020-03-24
08.30 - 11.45 40935 SR 40935 SR Barrier-free Induction loops for hearing impaired
Tue 2020-04-21
08.30 - 11.45 Mehrzweckraum Mehrzweckraum Barrier-free Induction loops for hearing impaired
Tue 2020-05-05
08.30 - 11.45 Mehrzweckraum Mehrzweckraum Barrier-free Induction loops for hearing impaired