LFU:online

Students should gain specialized knowledge in strategic management. They should especially develop the capability to analyze situations, discuss them and find solution for upcoming management problems. Furthermore, presentation and communication skills are enhanced

Case studies and practical examples to further deepen the understanding of tools and methods of strategic management

Theoretical input and interactive discussions

Case presentation, active participation in class, reflection paper, case analysis (paper) and quizzes in each session

• Quizzes: 20%
• Active Participation: 15%
• Presentation: 35%
• Case Analysis: 20%
• Reflection Paper: 10%

Grant, Contemporary Strategy Analysis, 10th Edition

Requirements for participation (there will be no exceptions):

Strategy and Marketing plus four compulsory modules from the core program management according to § 5 Abs. 1

Information Meeting: October 13, 2021, 13:00-13:45