Elective Module 5: Services Marketing (10 ECTS-Credits, 4 h)
Prerequisites for registration: Positive completion of the mandatory courses referred to in § 7 (2 and 3).
Learning Outcome: Students improve their competence in developing and marketing services.
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VU Services Marketing (VU / 2h / 5 ECTS-AP)
Martin Wetzels
Details of this course
SE Services Marketing (SE / 2h / 5 ECTS-AP)
Benedikt Schnurr
Details of this course

  • There may still be changes in the courses offered as well as room allocation and course dates.
  • The course descriptions found in the English version of the course catalogue are for informational purposes only. Authoritative information can be found in the "Vorlesungsverzeichnis" (German version of the course catalogue).