Courses

Elective Module 2: Customer Insights (10 ECTS-Credits, 4 h)

Prerequisites for registration: Positive completion of the mandatory courses referred to in § 7 (2 and 3).

Learning Outcome: Students will acquire the competence to analyze and understand customer behavior and to deduce practical implications.

436350

VU Customer Insights (VU / 2h / 5 ECTS-AP)
Nicola Stokburger-Sauer

436351

SE Costumer Insights (SE / 2h / 5 ECTS-AP)
Verena Isabelle Hofmann, Nicola Stokburger-Sauer

Notes:

There may still be changes in the courses offered as well as room allocation and course dates.
The course descriptions found in the English version of the course catalogue are for informational purposes only. Authoritative information can be found in the "Vorlesungsverzeichnis" (German version of the course catalogue).