LFU:online

Prerequisites for registration: successful completion of the compulsory modules acc. to §8 par. 1 no. 1 to 3

Learning Outcome: Students understand the complexity and the multi-faceted implications of a stakeholder- oriented, sustainable corporate management for companies and organisations.

Prerequisites for registration: successful completion of the compulsory modules acc. to §8 par. 1 no. 1 to 3

Learning Outcome: Students acquire in-depth knowledge and the ability to reflect on the collection, interpretation and use of information in companies.

Prerequisites for registration: successful completion of the compulsory modules acc. to §8 par. 1 no. 1 to 3

Learning Outcome: Students acquire in-depth knowledge and the ability to reflect on responsible marketing and the sustainable management of organisations.

Prerequisites for registration: successful completion of compulsory modules acc. to §8 par. 1 no. 1 to 3

Learning Outcome: Students acquire the ability to critically reflect and apply models, concepts and theories of international marketing.

Prerequisites for registration: successful completion of the compulsory modules acc. to §8 par. 1 no. 1 to 3

Learning Outcome: Students acquire in-depth knowledge to research social brand worlds and the ability to reflect on responsible use.

Prerequisites for registration: successful completion of the compulsory modules acc. to §8 par. 1 no. 1 to 3

Learning Outcome: Students are able to evaluate the usefulness and design options of digital sales channels and to implement them.

Prerequisites for registration: successful completion of the compulsory modules acc. to §8 par .1 no. 1 to 3

Learning Outcome: Students acquire the ability to critically examine and apply new concepts, techniques and methods in brand management.

Prerequisites for registration: none

Learning Outcome: Students acquire skills and knowledge about structural aspects of organisations. They critically reflect on the role of the manager in organisations, units and teams. They will acquire the ability to analyse the possibilities and limitations of management mechanisms by executives.

Prerequisites for registration: none

Learning Outcome: Students acquire the ability to reflect on problems in the management of internationally active organisations and to develop proposed solutions for them.

Prerequisites for registration: successful completion of the compulsory modules acc. to §8 par. 1 no. 1 to 3

Learning Outcome: Students learn theories and processes for introducing and disseminating innovations in social systems.

Prerequisites for registration: successful completion of compulsory modules acc. to §8 par. 1 no. 1 to 3

Learning Outcome: Students learn the practical application of knowledge gained about innovation ecosystems and the development of holistic innovation solutions in interdisciplinary teams.

Prerequisites for registration: none

Learning Outcome: Students acquire the ability to work with various software for software-supported corporate management.

Prerequisites for registration: successful completion of the compulsory modules acc. to §8 par. 1 no. 1 to3

Learning Outcome: Students acquire the skills to analyse financing options for business start-ups and their effects, to draw up investment plans and to evaluate start-ups.

Prerequisites for registration: successful completion of compulsory modules acc. to §8 par. 1 no. 1 to 3

Learning Outcome: The skill to assess the gender-specific consequences of organizational practices and to identify suitable design measures on the basis of gender and diversity research.

Prerequisites for registration: The prerequisites specified by the resp. curricula must be met.

Learning Outcome: Students get an insight into another discipline corresponding to the learning outcomes specified by the resp. module.

Prerequisites for registration: The prerequisites specified by the resp. curricula must be met.

Learning Outcome: This module serves to expand the study programme and to acquire additional qualifications.