436380 VU Strategic Marketing and Branding

winter semester 2021/2022 | Last update: 27.04.2022 Place course on memo list
436380
VU Strategic Marketing and Branding
VU 2
5
Block
annually
English

Critical discussion and development of strategic marketing and branding concepts, along with stretegic decisions in organizations.

Students develop the competence to strategic analysis and decision-making in marketing and branding.

Instruction, discussions, reading assignments, student presentations

Will be discussed in the first lesson.

positive completion of the madatory course "Strategic Management" STM 1

see dates
FRI, Jan 14, 18.00-19.30 , Hörsaal 1
Group 0
Date Time Location
Mon 2021-11-08
10.00 - 13.45 HS 1 (Sowi) HS 1 (Sowi) Barrier-free Termin Stokburger-Sauer
Tue 2021-11-09
09.00 - 11.45 eLecture - online eLecture - online Termin Stokburger-Sauer
Wed 2021-11-10
09.00 - 11.45 eLecture - online eLecture - online Termin Stokburger-Sauer
Mon 2021-11-15
09.00 - 12.45 HS 1 (Sowi) HS 1 (Sowi) Barrier-free Termin Hemetsberger
Tue 2021-11-16
09.00 - 13.00 eLecture - online eLecture - online Hemetsberger
Wed 2021-11-17
09.00 - 13.00 eLecture - online eLecture - online Hemetsberger
Wed 2021-12-01
10.00 - 11.45 Aula (Sowi) Aula (Sowi) Barrier-free Exam